Come Visit Fortuna - Your Gateway To The Redwoods

Fortuna is known as "The Friendly City" and it's a great place to live. We are located in Northern California and our surrounding areas are a natural paradise. We have miles of uncrowded beaches, the world's tallest trees, six nearby rivers and 680,000 acres of Parks. In our area alone there are Victorians to inspect and micro-breweries to sample.

Salmon and Rockfishing

Best Rides:

Sue's Blog Post

Lakes and Rivers

In August 2015, Humboldt County was picked as the second most beautiful county in the U.S. by the Washington Post. Of course – we disagree with these findings. We love our location and think we should be number one.

We have hiking maps and a local hotel discount coupon available but you must visit our Showroom to pick them up. Our address is 172 Main St. Fortuna, CA. 95540-1516


Fishing can be really great in Humboldt, but complex fishing regulations and the natural variability of fish makes it a challenge. You can usually get a limit of ocean rockfish if you go out on a charter boat. Salmon are normally caught, too, but not always. That is why they call it "fishing". You can fish from shore all year, so if you find the right spot at the right time with the right setup, you can land a full load of fish. Perch are abundant. The hardy can travel 100 miles off shore when the tuna are in. Fishing regulations seemed to have made our fisheries much more healthy in this part of the world. You can fish the rivers for steelhead and salmon from shore or drift boat. You will probably need a guide for the first trip out. It is always an adventure!

Three charter boats we like:


Humboldt County has numerous bays, lagoons, estuaries and six rivers nearby. Novices can rent kayaks at Humboats Kayak Adventures for their first cruise in Humboldt Bay. The more serious paddlers might be interested in the world class Sundance Kayak School. We took a recent trip on the Eel River from Williams Grove to the Dyerville Bar where the North and South fork meet. The 7 mile trip is lined with virgin redwoods and river otters are abundant.

Map To Our Store

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